Google Ads management and API tooling

Google Ads Management

We build Google Ads systems that prioritize qualified demand and commercial efficiency, not vanity traffic.

What we manage

  • Search and competitor defense campaigns
  • Shopping and feed-led performance structure
  • Performance Max with controlled asset testing
  • YouTube demand creation and retargeting
  • Conversion tracking and attribution hygiene

How we drive results

We start with intent mapping, align campaigns to contribution margin, then run disciplined query control, bid strategy tuning, and creative landing page alignment. Every weekly decision is tied to cost per qualified action and downstream revenue quality.

Ideal for

Brands that already spend on Google but need stronger efficiency, better lead quality, and predictable scaling discipline.

Schedule a Google Ads Audit

Google Ads API and AdsCove

Crestwave uses the Google Ads API for reporting, budget management, negative keyword management, and creating paused Search campaign drafts. AdsCove adds OAuth account linking, approval queues, audit logs, and safe execution controls.

Review API Use

Controls before mutation

  • Dry-run planning before write operations
  • Human approval for budget, status, and keyword changes
  • Paused campaign creation by default
  • OAuth per advertiser and encrypted stored tokens